Who we are

About us.

A digital agency born from one belief: every entrepreneur deserves world-class tools, whatever their size or budget.

Founded in 2024 Moncton, New Brunswick Canada · Africa · Diaspora
Glass towers seen from below, evoking structure and transparency
Structure, transparency, exacting standards

Why us

One team, real impact.

Team

Multidisciplinary expertise

A team of seasoned engineers and designers joining forces to propel your business forward.

Engineering

Cutting-edge engineering

Robust builds using the best technologies on the market to guarantee speed, security and scalability.

Results

Results-driven

Every line of code and every marketing strategy is designed to maximise your return on investment.

Team collaborating around their screens
“Digital should not be a luxury privilege. It is a right for every ambitious entrepreneur.
Publicus Group · Moncton, NB

Our story

The story of Publicus Group.

Publicus Group was born from a simple but striking observation: small businesses and African entrepreneurs in Canada — and around the world — do not have access to the same digital resources as large corporations.

Traditional agencies charge prohibitive rates. Freelancers often lack a broader strategic view. What was missing was a partner able to combine the rigour of a senior consultant with the agility and pricing of a startup.

Based in Moncton, New Brunswick, we serve clients across Canada, Francophone Africa and the African diaspora — with a deep understanding of cultural nuance and emerging markets.

2024

An observation, a decision

In response to the lack of access to affordable digital solutions for small businesses and entrepreneurs from the African diaspora.

2025

Building the expertise

Developing a complete catalogue of 18 services, refined processes and key technology partnerships.

2025

First clients, first wins

Official launch in Moncton with our first deliveries: websites, marketing campaigns and AI agents deployed.

2026+

Global expansion

Growth into Francophone Africa, the Caribbean market and diaspora communities across North America.

Confident, smiling professional, reflecting the Publicus Group approach
People first — every client has a dedicated contact

What guides us

Six values.

High-precision mechanism

Excellence

Every deliverable meets a high quality standard. We don't ship “good” when we can ship “exceptional”.

City lit up at night, a symbol of sustained pace

Speed

Business cannot wait. We have refined our processes to deliver in days, not months.

Clean white rotunda under a glass dome

Transparency

Clear pricing, deadlines we keep, regular reporting. You always know where your project stands.

Network of glowing connections

Accessibility

Agency-grade solutions at prices smaller businesses can meet. We believe the power of digital should be within everyone's reach.

The Earth at night, scattered with lights

Innovation

Constantly watching the best technologies, we integrate the highest-performing tools on the market.

Sunlight breaking through a forest

Impact

Every client we help grow strengthens a community. Our success is inseparable from yours.

Where we work

Five markets.

M1

Francophone Canada

New Brunswick, Quebec, Ontario and French-speaking communities.

M2

Francophone Africa

Senegal, Ivory Coast, Cameroon, DRC, Mali and the global diaspora.

M3

United States

African and French-speaking communities in the US (NY, Atlanta, DC).

M4

France & Europe

African entrepreneurs based in France and across the Schengen area.

M5

Emerging markets

Any high-potential entrepreneur seeking rapid digital growth.

Let's work together

Let's write your chapter.

Join the entrepreneurs who chose a digital partner built to their measure.